777 Cast Film™

Setting new standards for everyday computer-cut signage

With improvements to the face film and adhesive, Avery Dennison 777 Cast Film is better than ever.  Now you can access the conformability and dimensional stability you need at a competitive price – the answer to many medium-life computer-cutting applications. 

Avery Dennison 777 Cast Film has been upgraded to give signmakers better cutting and weeding, enhanced dimensional stability and a new liner imprint for manual conversion. With 100 standard stock colours with gloss finish, it is the everyday answer for all kinds of quality signage indoors and outdoors, including applications over curved substrates.

Improved dimensional stability offers a consistent applied durability of up to eight years. The film delivers excellent cutting and weeding on a wide range of computer signcutting equipment, and is REACH compliant too – using environmentally-responsible materials that comply with regulations and reflect rapidly growing public demand.

Avery Dennison 777 Cast Film is a conformable, low-caliper, ultra-smooth cast film with matched value for money. A fast, reliable and high-performance choice for vehicle graphics, retail and promotional graphics.



  • Improved dimensional stability 

  • New liner imprint for manual conversion

  • Very good conformability to rivets and corrugations 

  • Matched value for money 

  • Up to eight years outdoor durability 

  • Outstanding choice of colours in gloss finish 

  • REACH compliant – conforming to the latest environmental regulations

Recommended uses 

  • Graphics on rigid-sided vehicles 

  • Graphics on boats (above water level)  and sports vehicles 

  • Directional signage 

  • Window graphics 

  • Outdoor advertising 

  • Point-of-sale and promotional uses


Available Products:

Product Finish Durability Product Data Sheet
777 CF
up to 8 years* Data Sheet

*Depending on the colour, application and exposure conditions as further described in the Product data Sheet. Not applicable for horizontal use.


Product Data Sheet

Avery Dennison 777 Cast Film Product Overview

352.7 KB (pdf)
Avery Dennison 777 Cast Film Product Overview

777 Cast Film - Technical Datasheet EN

92.3 KB (pdf)
777 Cast Film - Technical Datasheet EN

Avery Dennison 777 Cast Film Colour Card

56.3 KB (pdf)
Avery Dennison 777 Cast Film Colour Card

Technical Bulletins


A complete range of instruction manuals is available.


Click here to open the library